Three ‘more likely’ names for the NHL in Winnipeg

Who knows what the Winnipeg logo will be at center iceThere has been a lot of discussion around the name of the NHLs new team in Winnipeg. We’ve talked about the fact that True North Sports and Entertainment (TNSE) won’t choose a name until after the drive to 13,000 is complete. This leads to a little speculation that they are leaning more towards not having the team named the Winnipeg Jets. It also means that they’re a little nervous on whether the deal will be approved by the NHL board of governors, though we think there’s an unlikely chance that will happen.

We talked about three unlikely names the Winnipeg franchise would get – Manitoba Moose, Winnipeg Thrashers and Manitoba Jets. While the latter one seems to be a possibility, we still feel it’s not as likely as some of the names that appear below.

Winnipeg Jets

Possible new Winnipeg Jets logoIt’s obvious that this is our choice. We’ve talked about it numerous times and that it’s also the choice of the fans. It’s internationally recognizable as a brand name, has a set of passionate fans – which considering the franchise ceased to exist 15 years ago speaks volumes – and merchandise sales that rival many other teams in the league. Any fan poll that has been run over the last few weeks since the rumors of TNSE acquiring the Atlanta Thrashers franchise from Atlanta Spirit Group surface, have consistently ranked at 60% or higher.

The campaigns that fans were consistently voicing were to bring back the Jets, not just bring back the NHL to Winnipeg. Our fan favorite is definitely to rename the team the Winnipeg Jets. As we mentioned that a clause with regards to the free agency aspect of players like Shane Doan could prohibit this transaction, there’s been plenty of proof brought up that this shouldn’t be the case. Case and point is the Cleveland Browns.

Winnipeg Falcons

Not Manitoba Falcons, but Winnipeg Falcons. The Falcon is Manitoba’s provincial bird, and it seems fairly fierce at that as well. While it would make sense to name it after the province, the only NHL franchise in existence that uses a state or province name as opposed to the city, is the Florida Panthers. That’s why we feel it would be the Winnipeg Falcons. In fact, that’s the reason we’ve eliminated any chance of the Manitoba name being used in the franchise name. Of course, we could be wrong.

On the other side of the argument is the fact that the NFL franchise in Atlanta is also named the Falcons. While the sports are different this could be perceived either as a sign of disrespect for the Atlanta population, or a sign of respect in keeping a piece of the Atlanta franchise alive.

The name itself makes logical sense, but based solely on the Atlanta Falcons name, we feel this one is less likely, but still a top five contender.

Winnipeg Rebels

Oh the Rebels. What a name. What a chance for some great logo opportunities. One commenter, Ash Slaughter, indicated they were quite partial to the Winnipeg Rebels name as it gives a bit of a glove tap to some history of the area (by the way, nice integration of a hockey term). His thoughts around this were some of the rebellious events that have occurred in Winnipeg and surrounding area. Events like the General Strike, Louis Riel and more. There’s no doubt that there’s a lot of rebellious spirit in Winnipeg, so this name could work Screaming “Go Rebels Go” from the stands seems a lot more welcoming than screaming something like “Go Warriors Go” or “Go Gold Go.”

There are many other names to consider for the mix as well. Names like the Bears, Monarchs, Ice Men, Warriors and others have surfaced as popular names. If you had to pick one name, any name (other than the Jets), what would it be? Come September when the return of NHL hockey to Winnipeg begins its fifteen-year, pre-season comeback, what are you hoping to scream from the stands?

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Marshall Stevenson regularly contributes to one of the best Winnipeg Jets blogs as an editor and co-founder while also working on JET FUEL – a documentary about Winnipeg Jets fans. Of course he's also behind the only official, unofficial Jets fan gear site. And as if he wasn't busy enough, a co-host on the popular Winnipeg Jets focused Jets Hockey Podcast.


  1. SportsLogos.Net

    June 4, 2011 at 3:27 am

    “The only NHL franchise in existence that uses a state or province name as opposed to the city, is the Florida Panthers”… really?

    You forgot the Carolina Hurricanes, Colorado Avalanche, Minnesota Wild, New Jersey Devils, and New York Islanders… when you lump in the Panthers that’s 20% of the league named after states.

    • Marshall

      June 4, 2011 at 4:07 am

      Well you’re correct and I’ll admit to being wrong. On the plus side it also allows people to call me out on incorrect information and spur conversation. And while it’s true, you neglected to say what name you’d like if it’s not the Winnipeg Jets? 😉

      As a side note, please continue to call me out on any incorrect information.

      • Patch_me_in

        June 8, 2011 at 9:52 pm


    • Glen Zelinsky

      June 6, 2011 at 7:35 pm

      In terms of the Islanders:  It refers to Long Island in New York, not the State name itself.

  2. Jeff Stevenson

    June 4, 2011 at 3:29 am

    He’s got you there Marshall 😉

    • Tatt

      June 23, 2011 at 7:14 am

      Still waiting for the Canucks to realize they should be called the Vancouver Riot …

  3. Andrew Yablonski

    June 5, 2011 at 2:10 pm

    The Manitoba provincial bird is the Great Grey Owl.

    • Luke Miguez

      June 5, 2011 at 5:44 pm

      I thought it was the Mosquito?

  4. Luke Miguez

    June 5, 2011 at 5:54 pm

    I really want to see the Jets name return.  ‘Winnipeg Jets’ is great, but the ‘Manitoba Jets’ is acceptable.  The Polar Bears is terrible, the Rebels is an alright alternative and the Falcons seems unoriginal.

  5. Glen Zelinsky

    June 6, 2011 at 7:33 pm

    I’d like to see it return to the Jets.  And I love that new logo design on this site with the Esplande Riel.

  6. T Losowy

    June 6, 2011 at 9:58 pm

    How about the Winnipeg Rifles or Riflemen?  T.S. Losowy  June 06 2011

  7. Ian

    June 14, 2011 at 12:55 am

    Manitoba Warriors would end being chanted as Warriors. You don’t need to say go. Keep it simple, for drunks like me.

  8. DKL

    June 14, 2011 at 7:21 pm

    “The falcon is Manitoba’s provincial bird.”

    1.  No.  The Great Grey Owl is the provincial bird.
    2.  Even if it were the provincial bird, which of 37 species of falcons would it be?

    It’s going to be the Jets, which is great as a name and impossible as a logo.

  9. James Cromie

    June 18, 2011 at 2:38 am

    It should definitely be Winnipeg Jets.  However if you do change it, what about the Manitoba Mounties?  You could be red and black and have a maple leaf logo and all kinds of other imagery synonomous with Canada.  That would be cool, IMHO.  Still, I say go with Jets and if you must do it (which I would not) then change the sweaters up a bit to get your merch sales needed. 

  10. Josh

    June 25, 2011 at 3:38 pm

    Winnipeg Greys, after the Great Grey Owl. I like it

  11. Steveyens

    July 3, 2011 at 7:21 pm

    How about the Minnesota Wild? Another state used in the team name. Colorado Avalanche? Carolina? There is not just one…..

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