While the team or team may not be called the Jets, we’ve taken the time to design a logo and set of jerseys to bring some history while giving it a newer look. The logo we designed utilizes the original JETS text from the first logos in the WHA and NHL, it also takes the concept of a white or blue Jet outline over a red object. The last bit we took was the font style used for WINNIPEG from the last Jets logo in the NHL. The new twist we used was instead of the Jet outline being over a red circle we’ve used a red outline of the province of Manitoba as a nice way to tie in the whole province without having to change the name.

The Secondary logo is basically just an enlargement of the Red Manitoba outline and Jet outline that can be used on the shoulders of the main jerseys and the main crest on the alternate design.

The 3rd or alternative jersey also features different cresting on the shoulders. I took the old school JETS text and mixed it with WINNIPEG from the 90′s to create a very simple text only crest for the old school look.

The home and away jerseys also tie in past history while giving a modern day appeal to them, featuring the solid stripe from sleeve to sleeve going over the shoulders, the modern day tweak is in the trim that stylizes it leaving a small gap between the solid white/blue stripe before the thin red pin stripe. Instead of traditional stripes across the bottom of the jersey this new look has side panels instead. The numbers are also tri-colored instead of the one solid colour utilizing red, white and blue.

The 3rd or alternative jersey design really goes back to the past replicating the old WHA style jersey that was worn for one season with the white shoulders on the blue design and simple red and white stripes. The modernization of this look comes with the new crest that uses the alternative logo above with the red Manitoba outline and white Jet outline, while the Winnipeg Jets text from the main logo is used on the shoulders.

If anyone from True North sees this and would like to use part or all of this design you may contact me at jeff@winnipegwhiteout.com

Jeff Stevenson

Jeff Stevenson is a co-founder of winnipegwhiteout.com and co-host of the popular Jets Hockey Podcast. He grew up in Winnipeg, MB and became very passionate about sports, hockey and the Jets. Now Jeff is proud and honored to help bring news and information about the Winnipeg Jets to fans around the world.